Sarah Ead

Director of Insight
Sarah Ead


Sarah is a natural researcher with an instinct for insight, a keen eye for detail and the ability to weave intricate and engaging stories from data.

Sarah started her research career at MediaCom, then the largest media agency in the UK, working within the insight team and specialising in quantitative research.

After a number of years with 2CV Research working on client accounts including News International, the BBC and Transport for London, Sarah joined Red Brick Research where she lead a series of global projects pioneering insight into the mental health and wellbeing of students.

Sarah’s significant practical knowledge of wellbeing research and her expertise in international quantitative design has been central to the development and refinement of the WellWise analytical model.


Director of Insight

2015 – 2021
Associate Director
Red Brick Research

2010 – 2014
Research Manager

2007 – 2010
Research Assistant, Executive and Senior Executive


Project Management
Data Analysis

The real me

Football plays a big role in Sarah’s life, whether it’s cheering on her three sporty children, watching the premier league or going to see the local team play. Although not a footballer herself, Sarah keeps fit by running, visiting the gym, and playing for two local netball teams.

Sarah and her family are keen motorbike and F1 racing fans and have plans to visit their favourite racetracks on their travels in the future. Sarah knows that balancing work, mum-duties, health and fun is the key to her wellbeing.


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